Friday, April 02, 2010

"Healthy" Snacks Loaded with Sugar and Salt

Many children's snacks marketed as healthy alternatives are actually full of unhealthy ingredients like sugar, salt and fat, according to an analysis conducted by the consumer watchdog organization Which?.

"Parents should be able to pick out healthy products for their kids' lunchboxes, but what you see isn't always what you get," said the group's Martyn Hocking.

"Many [products] declare that they don't contain additives, but don't mention they're also full of salt or sugar , giving the impression they're healthier than they are," the report reads.

For example, while Dairylea Lunchables Ham 'n' Cheese Crackers are advertised as providing half of the recommended daily calcium for a child, nowhere on the label or in promotional materials does the company acknowledge that the product is high in fat, saturated fat and salt -- containing 1.8 grams of the maximum daily recommended 3 grams of the latter.

The report also singles out Kellogg's Frosties Cereal and Milk bars, which the company promotes by saying, ""Fortified with vitamins, iron and calcium, now you can give your kids a great tasting snack that you can be sure won't come back from school in the lunchbox!" Yet the company does not explain that the bars contain seven different sugar ingredients and thus are nearly one-third sugar by weight. Read more...

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